A Conversation
During this project I considered what a conversation is and how I could have a conversation with an audience. I wanted to convey how people listen to music may not immediately recognise that they are singing a long to lyrics that are disrespectful and derogatory. Therefore through this campaign I would be highlighting the negative language to the target audience. I created a small animation which could be placed as an Ad on Spotify which would interupt the user and give them a reminder whilst actually listening to music.